A little light reading for us beer geeks.

HOT TAKE:  6 Export Tips for Breweries Looking to Sell in Asia
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HOT TAKE: 6 Export Tips for Breweries Looking to Sell in Asia

There was a time, long ago, when beer was categorized as either domestic or import. Both tasted the same, but one was more expensive. Today, we Canadians are living in the golden age for beer. Not only do consumers enjoy an incredibly wide selection of breweries and beer styles, but Canadian breweries make remarkably good beer. So why not share with the rest of the world?

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Premiumization is Reshaping the Beer Industry in China
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Premiumization is Reshaping the Beer Industry in China

The beer landscape in China is quickly changing. Premiumization trends have hit large beer brands very hard, constricting decades of heavy growth. Consumers are now more educated on craft beer, users by the millions are switching over from mass produced lagers (driving $ volume higher and unit volume down) the effects on the industry for which will be felt for decades to come.

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