Total volume sales increase by 2% in 2023 to 10 million litres. Suntory Holdings Ltd is the leading player in 2023, with a total volume share of 54%. Total volume sales are set to rise at a CAGR of 2% over the forecast period to 11 million litres

Alcoholic drinks in Canada in 2023 presented a mixed picture. While overall volume growth remained modest, strong performances by Ready-to-Drink (RTD) beverages and non-alcoholic drinks masked a decline in traditional alcoholic beverage consumption.